In August 2011, Emilia decided to experiment with a new concept in selling batik art by opening an art cafe in National Textile Museum Malaysia. A cafe that shows art by artists is nothing new; a museum space that has a cafe on one side and a full-service art gallery on the other, is definitely something new. Inspired by this experiment in art retailing, she plans to attract a number of people who do not ordinarily visit art galleries, but once at her gallery, find themselves in a comfortable and non-intimidating space full of art while enjoying traditional Malaysian delicacies like nasi lemak and multi-ethnic pastries. This creates an atmosphere conducive to selling art to people who have never before been in art-buying situations. A strong believer in creative entrepreneurship, Emilia Tan has worked hard to ensure that TMSART is a true hybrid creative/business enterprise.
Recent Comments